The best WWDC videos about interaction and visual design

2014

Prototyping: Fake It Till You Make It

Prototyping methods, which any designer could use to improve their interaction design.

2015

Introducing the New System Fonts

This talks covers some typography principles that will help you to judge and choose sans-serif typefaces.

Designing Glyphs

A good introduction to the design and choice of symbols/icons.

2017

How to Pick a Custom Font

Covers what you should consider about the functionality and style of typefaces, and gives useful pairing suggestions.

Love at First Launch

A few principles that will help to make your software make a better impression on first time users.

Essential Design Principles

Covers the broad principles that affect whether software is well designed.

2018

Introducing Dark Mode

Explains the principles behind macOS’ dark mode, which are good general rules.

The Qualities of Great Design

More abstract than some of the other videos here, but this video explores what “quality” is in design.

Designing Fluid Interfaces

Important principles of interaction design, especially on touch screens.

The Life of a Button

Deep dive on the details of interaction design that go into a well-designed button.

Creating Great AR Experiences

An introduction to the principles of augmented reality that lead to good interactions.

2019

Introducing SF Symbols

Yes, it’s a tour of Apple’s symbol library, but the start of the video covers some important things to know about interface icon use.

Designing Award Winning Apps and Games

The qualities of Apple Design Award-winning apps are broken down, with examples.

2020

The details of UI typography

A deep dive into some technical details of typefaces, and how to use them in interfaces.

Design great widgets

The ideas here apply to any customisable, information-rich interface, like a dashboard.

SF Symbols 2

Covers some of the same information as the previous SF Symbols video, but this one is shorter.

2021

Discoverable design

Principles you can use to make features of software more discoverable.

2022

Create a great video playback experience

Covers broad interaction design topics, and talks about some interesting new video interaction patterns.

Qualities of great AR experiences

A good quick overview of the principles to keep in mind if you design augmented reality experiences. This is a shorter video than the one from 2018, so is probably a better introduction.

Explore navigation design for iOS

Covers some fundamental principles of navigation that are iOS-specific, but probably generally useful for mobile navigation as a whole.

Meet the expanded San Francisco font family

It’s not just about Apple’s typeface. It includes helpful things to know about choosing ANY typeface family/pairing.

(Using different type widths for geographical hierarchy in Apple Maps is 🤯)

What’s new in SF Symbols 4

An even more modern video that covers some good principles to keep in mind when designing icons. Especially more complicated/multi-colour ones.

Writing for interfaces

Good general advice about writing copy throughout software.